Last updated: 28 June 2026
Privacy Policy
SellYourDevice (Pty) Ltd ("we", "us", "our") is committed to protecting your personal information in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA) and the Electronic Communications and Transactions Act 25 of 2002 (ECTA).
This policy explains what personal information we collect, why we collect it, how we use it, and your rights as a data subject.
1. Who We Are (Information Officer)
SellYourDevice operates as a device buy-back platform based in South Africa. Our Information Officer can be contacted at privacy@sellyourdevice.co.za.
2. Personal Information We Collect
When you use our platform, we may collect:
- Identity information: First name, last name
- Contact information: Email address, phone number, physical address
- Financial information: Bank name, account number, account holder name, branch code (for payment purposes only)
- Device information: Device model, storage capacity, condition description
- Technical information: IP address, browser type, pages visited, cookie identifiers
3. Why We Collect Your Information (Lawful Basis)
We process your personal information for the following purposes:
- To process your device buy-back quote and arrange collection
- To make payment to your nominated bank account
- To communicate with you about your transaction
- To comply with our legal obligations (SARS, CIPC, etc.)
- To improve our platform and services
- To prevent fraud and ensure security
Our lawful basis for processing is primarily contractual necessity and legal compliance. Where we use your information for marketing, we rely on your consent, which you may withdraw at any time.
4. How We Store and Protect Your Information
Your information is stored securely using industry-standard encryption (TLS/SSL). Banking details are used solely for EFT payment and are not stored beyond the transaction period. We use Formspree to process form submissions, which complies with GDPR and equivalent standards.
We retain transaction records for 5 years as required by South African tax law, after which they are securely deleted.
5. Who We Share Your Information With
We only share your personal information with:
- Courier partners — to arrange collection from your address
- Strategic buy-back partners — device details only (no banking info), for resale purposes
- Payment processors — your bank details for EFT payment
- Legal authorities — where required by South African law
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
6. Cookies
We use cookies to improve your experience. See our Cookie Notice displayed on first visit. You may accept or decline non-essential cookies at any time.
- Essential cookies: Required for the website to function
- Analytics cookies: Help us understand how visitors use the site (opt-in)
7. Your Rights as a Data Subject (POPIA)
Under POPIA, you have the right to:
- Access your personal information we hold
- Correction of inaccurate or incomplete information
- Deletion of your information (subject to legal retention requirements)
- Object to processing of your information
- Withdraw consent at any time for consent-based processing
- Lodge a complaint with the Information Regulator of South Africa
To exercise these rights, email privacy@sellyourdevice.co.za. We will respond within 30 days.
8. Information Regulator
If you believe we have violated your privacy rights, you may contact the South African Information Regulator:
- Website: www.justice.gov.za/inforeg
- Email: inforeg@justice.gov.za
- Tel: 010 023 5207
9. Cross-Border Transfers
Some of our service providers (e.g. Formspree) process data outside South Africa. We ensure such transfers comply with POPIA's cross-border transfer provisions and that adequate safeguards are in place.
10. Changes to This Policy
We may update this policy from time to time. Material changes will be communicated via email or a notice on our website. Continued use of our platform after changes constitutes acceptance.
11. Contact Us
For privacy-related queries: privacy@sellyourdevice.co.za
General enquiries: hello@sellyourdevice.co.za